Crowdfunding has become a highly popular and effective method for startups to earn funding. Platforms such as Kickstarter and Indiegogo have made raising money for new businesses more attainable than ever by taking the process to an entertaining digital format. Soliciting business loans and venture-capital investors still undoubtedly play a
In today’s world of entrepreneurship, the trend towards ecommerce has been incredible. More and more people have been selling products directly to consumers, cutting out the middleman. This increases the margin for the seller and hopefully decreases the price for the buyer. For those unaware of the ecommerce industry, it’s
Ever since Facebook acquired Instagram, the platform has become an unstoppable force. Every quarter, Instagram announces their revenue earnings and new users, and every quarter the world is blown away. Number of daily active Instagram users from October 2016 to September 2017 (in millions.) Instagram is now the second biggest
So, you’ve contacted your manufacturer. You’ve set up your processes. Your online storefront is built. You’re ready to go, right? Not so fast. You might be neglecting one of the most important parts of the entire process: the checkout. The checkout is a primary choke point for customers, and a
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