The drive for perfection can be a tricky balancing act. Overextend yourself, or grouse unending about the minutiae of a product and the overall vision suffers. Like standing too close to a drawing to obsess about some line, or curve, and missing the effect of the overall image. True perfection
There’s usually only one time of the year when you can wear a ugly Christmas sweater. The trend has gone from a once frowned upon gift to a hip way to showcase yourself at holiday parties. For Evan Mendelsohn and Nick Morton, the founders of Tipsy Elves, this realization has
In today’s world of streetwear, there’s a very small chance you haven’t heard of the Young and Reckless brand. Stemming from the celebrities behind hit MTV shows like Fantasy Factory, Young and Reckless had a very unique rise in the ecommerce world by taking a retail first approach. With no
If you’re not careful, the production process can turn into a huge stop sign that keeps you from moving forward with your vision. The little details of production are often overlooked by the thrill of running with the ultimate product idea. But the production process is like a marathon. Very
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