The terms private label and branded products are quite popular in the e-commerce world. Although there are now more private labels on the market than ever before, creating a private label isn’t right for every company. At some point, every business owner needs to decide what type of name they want their
It started as an issue that nearly every woman has experienced. As Heidi Zak was browsing through her clothing drawers, she realized she had twelve bras that didn’t actually fit her. When she decided to take her dilemma to the retail stores, only one store, Victoria Secret, solved her problem.
While succeeding in e-commerce requires a lot of hard work, the e-commerce world is also full of success stories that can inspire you as you look to leave your day job behind. One such example is Rhian Allen. Allen wasn’t toiling away in a thankless 9 to 5 before making
Since he graduated college in the ‘90s, Aaron Krause had a habit of seeing problems with products. For as long as he can remember, Krause has been creating new inventions in hopes of solving those problems. Now, holding the title of Shark Tank US’s greatest monetary success, Krause is the
Entrepreneurship takes many forms, and Shopify has worked to prove that more than any other e-commerce brand. When you’re starting as a brand, getting the message out there can be difficult. In the same regard, creating a fresh idea to even start your business is hard in and of itself.
Andy Dunn and Brian Spaly didn’t start out with an interest in fashion. Yet today, they’ve built a $100 million empire and obtained a $310 million acquisition — all from specializing in men’s pants. Dunn and Spaly founded an online clothing store that targets male shoppers similar to them: customers
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