Launching an apparel brand looks simple. Design a product.Find a factory.Start selling. That’s the story founders tell themselves. ...
Most apparel brands focus on getting one size right. Usually a medium. But your customers don’t all wear a medium. Pattern grading is what de...
By
Eliza
MOQ (Minimum Order Quantity) is the smallest number of units a factory is willing to produce in a single order. But here’s what most founders miss:...
By
Eliza
Swimwear looks simple. Minimal fabric. Clean silhouettes. Fewer components than most apparel. But behind that simplicity is one of the most tech...
By
Eliza
Most founders think factory relationships break because of price. They don’t. They break because of friction. And the fastest way to create f...
By
Eliza
Activewear looks simple. A pair of leggings. A sports bra. A fitted top. But performance apparel is one of the most technically demanding catego...
